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Today’s BIG Idea is a conversation with my friend Ken Hertz.  Ken’s worked in healthcare for years and was a key member of MGMA’s consulting group for many of those years.  Listen for ideas on how and why to use data with physicians and some examples where Ken has seen data make a difference.  Data unique to your practice, your physician compensation structure, your competitive situation, and your business model can make or break your practice.  I hope some of these ideas will make a big difference in your unique situation.